Do you have a free blog through WordPress? Are you interested in hosting a giveaway, or posting a product review and giveaway? Then you’ll want to be aware of what is and isn’t allowed!
So how do you host a giveaway if you have a free WordPress blog?
First of all, let me point out two more restrictions you might not be aware of:
Be Careful with Affiliates and Ads: WordPress will warn or possibly suspend a site “whose primary purpose is to drive traffic to affiliate storefronts.” You also cannot promote your affiliate links in blog comments. Banner image advertising and advertising networks are prohibited.
Don’t Post Paid or Sponsored Content: Wordpress guidelines allow you to post sponsored or paid content as long as it is your original work. That means it can’t be pre-written stuff, or “content published for the primary purpose of SEO or driving traffic to other websites.”
And now, here’s how to run a giveaway if you have a free WordPress blog:
Method #1 Facebook: Use your Facebook fan page to install the Rafflecopter giveaway widget. Greg’s recently updated App is even easier to use than before. It literally takes two clicks to add the giveaway tab to your Facebook page. And since Facebook recently update their promotion guidelines, you can also run a simple giveaway on your Facebook wall (business accounts, not personal pages). Just make sure you state that Facebook is in no way affiliated with your giveaway and clearly post your terms and conditions.
Method #2 Comment Entry: Have readers enter your (self-sponsored) giveaway by leaving a comment (or comments for extra entries) on your blog post. Be sure that you have a method in place for contacting the winner. And once again, clearly state the giveaway terms and conditions. Then use Random.org to choose a winner from among the comments.
Method #3 Just Link to It: Create your giveaway entry form in Rafflecopter, Giveaway Tools, etc. and then simply link to it in your post. The widget (actual entry form) will not display on your blog, but readers will be able to click on the link and it will take them directly to the form on the third-party website.
Oh and don’t forget to promote your giveaway through social media and your email newsletters!
Let me know if you have any questions about running a giveaway on free WordPress, or about migrating to the paid version.